sports franchise

Behind the Bench: More than the franchise: The soft power of the sports business

The political agency of sports is often downplayed in popular conversation, if not totally ruled out. While scoring a goal from centre ice doesn’t exactly warrant a parliamentary medal, sport culture is fostering a growing liberalism. Furthermore, a desire from sporting entities to maintain a wide audience has the potential[Read More…]

Synchronized Swimming: Martlets synchronized, symmetrical, and sensational

Saturday’s Synchronized Swimming Invitational brought fierce competition and excellent choreography in front of a packed audience at McGill’s Memorial Pool. The overflowing bleachers—full of family, friends, and fans—radiated excitement and anticipation for McGill’s 12-time Canadian University Synchro Swim League (CUSSL) title winning White Team. McGill dominated the invitational, walking away with high[Read More…]

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