Pop Rhetoric

Astroworld tragedy renews debate on the safety of mosh pits

The Travis Scott Astroworld Festival tragedy, which left 10 concertgoers dead and hundreds injured, has renewed discussions on the question of violence at music events, leaving many wondering if such a tragedy would have occurred without the influence of mosh pit culture.   Moshing involves pushing and slamming—or sometimes just vigorously[Read More…]

Capitalizing on fanbases is a win-win for artists and companies

Celebrity fanbases such as BTS’s “ARMY,” Beyoncé’s “Beyhive,” and Taylor Swift’s “Swifties” all have one thing in common—they are incredibly loyal. From buying front-row concert tickets to investigating every detail of social media posts, these fans follow their idol’s every move. Such devout admirers make for perfect marketing targets for[Read More…]

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